Hospice Flyers

8.5x11 gloss cover is standard for hospice flyers because it fits in medical folders and feels durable. 100lb gloss resists wear when clipped to discharge packets. A 2,500 quantity covers hospitals, palliative clinics, and faith groups for a quarterly refresh cycle of 3 months.

Focus on Medicare criteria: prognosis of 6 months or less if the disease runs its normal course. Use plain language like "comfort-focused care when curative treatment is no longer desired." Avoid fear words. Include a simple yes/no checklist for referral partners to use with families.

Use a warm but generic image of a caregiver and older adult in a home setting, not a hospital bed. Avoid photos that imply imminent death. Stock photography of hands holding or a calm living room works well. Always get model releases and check HIPAA compliance before printing 2,500 copies.

List nursing, aide, chaplain, social work, and volunteer respite. Include 24/7 on-call nurse line. Keep descriptions short: "Pain management, symptom control, emotional support." Use icons for each role. Medicare covers all services; mention that on the flyer to reassure families of no out-of-pocket cost.

Add a unique department code or URL on each batch. For example, print hospital unit codes like "Unit-3A" or use a dedicated phone extension. Track flyer distribution by counting stacks: restock when below 25 copies. Review referral data quarterly to adjust outreach to high-performing locations.

Create a variant that emphasizes spiritual support and caregiver respite. Keep the same 8.5x11 size and stock but swap the clinical checklist for a section on chaplain visits and family counseling. Co-brand with the congregation's logo if approved by your compliance team to build trust.

Plan a quarterly reorder cycle. A stack of 250 flyers per location typically lasts 3 months in a busy hospital unit. Check inventory monthly: when any location drops below 25 flyers, trigger a reorder. Adjust quantity up if a new referral partner joins or a campaign expands.

Use a professional, educational tone. Avoid emotional language or survival claims. State facts: interdisciplinary team, Medicare benefit, how to refer. A short bullet list of "Who qualifies?" and "What happens next?" works. Physicians appreciate clarity over marketing hype when reviewing flyers in their office. Many shops start near 2,500 pieces at 8.5x11.