Optometry Flyers

A 6x9 flyer is ideal for optometry because it fits standard brochure racks and mall kiosk holders. This size gives you enough space for a frame wall photo, a bold offer like free contact lens trial with exam, and a QR code for online booking. It's also easy to hand out at coworking spaces or stack on counters.

Order at least 500 flyers for a 3-month campaign covering your mall kiosk, reception desk, and local office building distributions. This quantity allows refilling holders weekly and testing different offers like blue-light exam discounts for screen workers. You can always reorder quickly online if you run out. Most Optometry teams compare live pricing around 50 pieces before locking turnaround.

Yes, you can include frame brand logos if you have permission from the brand. Many optometry flyers feature popular brands like Ray-Ban or Oakley to attract shoppers. Keep logos small and focus on your practice's offer, such as buy one pair get 50% off a second. Ensure the design is clean and not cluttered.

Your flyer must state that the trial is for qualified patients, requires a valid prescription, and may involve an exam fee. Add a line like "Free trial pair with complete eye exam, exam fee applies." Include expiration date and limit one per patient. This protects your practice and builds trust with new patients. Many shops start near 500 pieces at 6x9.

Use unique promo codes for each placement, like "MALL10" for kiosk flyers and "COWORK20" for office building stacks. Track redemptions in your POS system. In 30 days, compare codes to see which location generates more exam bookings or frame sales. Adjust your distribution strategy based on the data.

Feature a headline like "Screen fatigue? Get a blue-light exam." Highlight lunch-hour slots and include a QR code for online booking. Mention that the exam checks for digital eye strain and dry eye. Offer a 15% discount on blue-light filtering lenses with the exam. Keep the design clean with a photo of someone at a computer.

Restock your mall kiosk flyer holder every Friday before the weekend rush. Start with 200 flyers per week; if you run out by Sunday, increase to 300. Monitor foot traffic and adjust. A well-stocked holder ensures you capture impulse traffic from shoppers looking for eye exams or new frames.

Yes, but separate the offers clearly to avoid confusion. Use two distinct boxes: one for "Complete Eye Exam $59" and another for "Buy one frame, get 50% off second." List exam fee separately from frame discount. This prevents receipt disputes and helps patients understand the value of each service.